5 thoughts on “These superstars have endorsed false advertisements, and in the end they harmed people and suffered a face. Is it so bottomless for money?”
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With the improvement of the quality of life, in the case of buying things, the harm of brand awareness is increasing. Seeing that it is a product of their favorite big -name stars, it is usually decisively bought. This is why many well -known brands compete for first -line celebrities to endorse. However, it is said that the "superstar" endorsement products are not necessarily a 100 % good product. For money, these superstars have ended their endorsement advertisements! In the end, the damage is not good for himself, and he encounters his face!
I. as a time superstar, Jackie Chan can be the leader of Hong Kong big -name stars. His endorsement is to receive more cramps. Among them, he also has endorsement errors. Overlord washing is revealed to prevent hair loss! I firmly believe that everyone has seen this advertisement. At that time, Jackie Chan was holding a dark hair, and his hand was shampoo and called out the slogan.
At that time, after Jackie Chan endorsed this product, the sales volume also turned over, but then Hong Kong's "One Weekly" exposed: Overlord shampoo products with dioxanes, the information turns crazy in China. In the future, customers have shown that they use overlord washing, no matter how they use it, or even lose their hair! Many customers gradually conflicted this product. After that, the relevant Chinese companies sample testing the overlord washing and found that the composition of the dual alkane in the test product was normal. However, the role of the shampoo is not as wonderful in advertising. The hegemonic enterprise gradually declined after this, and Jackie Chan also announced an apology to this incident!
The "originator" in the music industry, Guo Degang often picks up some advertisements. Previously, he endorsed a "Tibetan secret oil", and the advertisement was almost blowing to the sky. After that, the product was announced by the 3.15 party program as Sanwu products, and some news media emphasized that the product is a slimmer tea that has been sold for eight years in the market, which violates the regulations. Guo Degang stated that he had drank himself and reduced 6 pounds. In addition, the relatives, friends, and pot friends beside him had drinking and feedback from the opinions. But news media and netizens were not happy, and Guo Degang was hacked because of this endorsement!
The actor Hou Yaohua is also a master -level role in the performing arts circle. The advertisements he used to be in the past are also covered by the world, involving several fields such as health care products, drugs, and medical machinery. However, the quality of the product he endorsed was not high, and he was accused by 3.15. Therefore, Hou Yaohua also opened a reporter's enrollment to apologize. Benefit!
everyone knows that Wang Baoqiang was born in grassroots entrepreneurship. When he entered the entertainment industry, he was well -known and well -known. After he became famous, he took various advertisements and endorsements like other big -name stars. Among them, he spoke to the Shijiazhuang branch of Henan Green Industry Computer School in the early days, but not long after, this company was exposed to suspected fraud consumers, and Wang Baoqiang was also an inevitable relationship as a spokesperson. Awkward!
The "Sanlu Milk Milk Milk", which was surprised by the industry, now thinks that it is inevitable. The adverse effects caused by this product are indeed too great. At that time, after the outbreak, the spokespersons of Sanlu milk powder were picked out from the past, and the outside felt that they had endorsement of advertising! Think of it carefully, in fact, these are very framed, after all, the matter is not a problem that occurs during their endorsement period! But this also knocked the alarm bell for big -name stars: the endorsement needs to be cautious!
This goddess "Liu Xiaoqing" endorsed many advertisements, but the product she endorsed was exposed to good quality and good quality. In one of the health products named tomato, it was defended by consumers. The disgusting wanted to vomit dizziness and disgusting, and she also went to the court. In addition, a month ago, a health care shoes she endorsed was also suspected of exaggerating the propaganda planning. Other items) are simply stunning!
Ge You, the golden horse film emperor of the comedy film, was also trapped in the endorsement incident before. His initial endorsement of "Yilin planting trees and afforestation", shouting the banner of "custody trees and forests" to sell forest land, rolled away from the people's hands 16.8 RMB 100 million was rated by the police as "a cyber MLM case with a large number of personnel involved in the case in recent years". After that, Ge You also knew the serious consequences of this incident. He quickly held a reporter's enrollment meeting to apologize to everyone, and returned the cost of the endorsement of advertising! It became the first example of a big -name star to return endorsement fees!
This of this case reminds big -name stars: endorsement needs to be cautious, in order to better feel the interests of customers, or should feel and endorses first; in addition, it is also informed that the products that are not the "superstar" endorsement are the products endorsed by the "superstar" endorsement. 100 % quality assurance, only how long do you say how long it is! What do you think?
Jackie Chan's Overlord Shampoo, still remembers the phrase "anti -hair loss, use of overlords!" Guo Degang endorsed a weight loss tea, which was revealed at 315 in the later period. But nausea. In fact, I think there is nothing wrong with people who love money, but the black -hearted money of conscience must not be dyed, especially the money that harms others.
There are indeed a lot of celebrities endorsed false advertisements, which has led many customers to suffer from being deceived. In the end, many netizens are accused and scolded, but sometimes they are also arranged by the company to pick up advertisements, and sometimes they are not out of their intention.
Not every star has a sense of social responsibility. They will pick up some false advertisements for money, and have a great impact on others through false advertisements.
You cannot have a good survey when you have no bottom line for money. As a public figure, you should play an example in society.