1 thought on “WeChat PK QQ, who is more suitable for community?”

  1. WeChat and QQ, who is more suitable for community? Let's talk about the characteristics of the two. I believe everyone can see it at a glance.

    The joining mechanism

    qq group joining method is active and passive, but most of them are active, that is, use group search functions to add. Suddenly received a message and found that I had come to a lively team.

    The WeChat group is mainly passive, and the WeChat group link diffusion mechanism can be built at any time, and the membership status is basically equal. The number of QQ groups is limited and the management authority is different. It is the approval mechanism.

    The two information presentation

    About information presentation, WeChat group product logic is based on time flow, and the QQ group is based on theme. The former is more suitable for mobile communication. Essence

    The WeChat group does not join the address book, it will naturally sink to the bottom, no longer appear. Because these groups needed to be connected at the time, they no longer had preserved value. Because of this, it is not good to use WeChat to share online or the theme discussion experience. Actual communication based on time flow is always the latest communication records, which will cause your conversation to be continuously interrupted by other communication information and loses continuity.

    . The QQ group is based on the theme establishment group, which can open multiple small windows for fixed -point communication. Obviously, it is more helpful for multiple people to take specific theme activities online, and the PC can open several windows at the same time. , Separate response, message group response. Two group genes are different. Different application scenarios, the corresponding settings and gameplay are different.

    The three management tools

    This management tools, the QQ group obviously occupies the upper hand. There are very few management tools for WeChat groups, and the same management tool QQ group also has, such as group announcement, group@. However, the QQ group is very diversified. For example, when we mentioned the elements of the community and the seven sins of the group mentioned in the previous two articles, we have talked about a lot of details, such as the sense of rituals in the community-QQ group enrollment application; community rewards and punishments --QQ group red envelope, prohibited words; community value-qq group sharing demonstration, group document.

    The operating features

    WeChat group and traditional QQ group are different in operation:

    Pay more attention to the horizontal connection of the joke, instead of the status of a center. The founder of the QQ group is naturally owned by this center because he has quite a lot of privileges.

    The second is diversity. WeChat does not limit the number of people to add groups. Therefore, the format of WeChat is more inclined to connect at any time, chat at any time, and let the group sink naturally after chatting, instead of long -term management of QQ group. This mechanism naturally leads to more diversification, randomization and temporaryization of WeChat groups.

    So said so much, which one is more suitable for community operations? Don't worry, let's look at the following form:

    In summary, QQ group is more suitable for community operations than WeChat groups. The main reasons are 8 points:

    1.qq group coverage is wider. No matter which age, there are QQ numbers

    2.qq group capacity can exceed 500 people. , Until 2000 people, the scale advantage is obvious

    3.qq group has more flexible management methods, such as changing group business cards, prohibited words, group messages, etc.
    4.qq group desktop The interaction function is stronger, supporting multiple groups of interaction at the same time; the WeChat group does not support multiple groups and windows at the same time

    5.qq group basically does not block the link, and the compatibility of the network jump is better than WeChat

    6.qq group can show whether the group members are online, which helps interaction between members in some scenarios

    7.qq group support for text sharing and interactive participation is more Okay, the content of the group sharing can be packaged quickly into a text sharing version of the outside

    8.qq group management has the right to manage the group. The management group is also troublesome.

    Is to make communities in what way to use, depending on your needs.

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